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The 4 Pillars for Strong CEO Decision-Making

The 4 Pillars for Strong CEO Decision-Making

August 14, 20242 min read

We live in an uncertain and turbulent world. The job of CEO has never been more difficult.

Over the decades I have helped many CEOs with scaling and maximising the value of their business. Some were growth businesses which wanted to go bigger,faster,better more efficiently, and other were restructurings. In both cases the same mindset applies which relies on 4 pillars 1. Focus. 2. Execution. 3. Urgency. 4. Communication.

1. Focus. Keeping focused on the key priorities. Really think hard on what top priorities are then laser focus on them. Many businesses I start working with have not really focused on the top 3 big things that need to be done well enough.

2. Execution. Theis is about aligning the goals and having everyone action them like navy SEALS at pace and agility. Have cadences of daily, weekly, monthly actions. Have accountability systems to measure progress.

3. Agility. You have to make good decisions fast and pivot faster if things don't go to plan. Think hard. Make the decision, act on it, and if you see things going off course change fast. Many companies fail to do the hard thinking well enough, don't act fast enough, and if things go off course they do not pivot quickly enough.

4. Communication. As a CEO you have to have a super clear vision, mission, strategy, and action plan you need to communicate clearly, regularly, consistently. You have to beat the drum every day . The force to get people to move comes from you by example.

We help our clients improve the quality of their decision making in all 4 of these areas. The results are that they improve their profitability and scalability much faster and better than they would do on their own. If you want to improve the profitability efficiency and backbone of your business so it can really grow and maximise its Enterprise value , book a free coaching session with me.

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